Refund & Returns Policy

This policy applies to products purchased from Cognitecture, LLC, including Mentally Tough, The Playbook (sold as a bundle: an instant digital PDF plus a printed copy shipped to you) and the video course Building A Culture of Champions, The Blueprint.

The Blueprint (video course)

Building A Culture of Champions, The Blueprint has its own terms. You can get a full refund within 14 days of purchase if you have watched less than 20% of the course and downloaded no more than 2 of its tools, as recorded in your course account. For the Blueprint VIP package, a refund also requires that your advance review has not started. To ask for a refund, email jason@coachmays.com from the address you bought with. Course access ends when a refund is issued. The Playbook terms below do not apply to the course.

The Playbook: all sales are final

Because the digital Playbook is delivered to you immediately at purchase and cannot be returned once accessed, all sales are final. We do not offer refunds or exchanges on digital or printed products.

Damaged or defective books

We stand behind the physical product. If your printed copy arrives damaged or defective, email us at jason@coachmays.com within 14 days of delivery with a photo of the issue, and we will ship a replacement at no cost to you. We may ask you to return the damaged copy, at our expense.

Wrong or missing items

If you received the wrong item, or your order never arrived within a reasonable time after the shipping window, contact us and we will make it right — by reshipping or otherwise resolving the issue.

Problems with your digital download

If you have trouble downloading or opening the digital Playbook, please contact us at jason@coachmays.com and we will help you get your copy. A download problem is not a reason for a refund, but it is something we will always fix.

How to reach us

Email jason@coachmays.com . Please include your order confirmation or the email address you used at checkout so we can find your order quickly.

This policy does not limit any rights you may have under applicable consumer protection law.